Blog Archives

ºC-ute: Hagiwara Mai

ºC-ute is set to disband today. All five girls will graduate from Hello! Project and go their separate ways. Today, we look back on ºC-ute’s past.

Last time, Okai Chisato was in the spotlight. Finally, we will be featuring the youngest member, Hagiwara Mai. Read the rest of this entry

[WINNER] 2016 Hello! Project Awards: Favourite C-ute Member


Who is your favourite member of C-ute? Read the rest of this entry

C-ute to Disband Next Year


All good things must come to an end. Read the rest of this entry

C-ute: 29th Single Music Video Review


C-ute will be releasing their 29th single, “Naze Hito wa Arasoun Darou? / Summer Wind / Jinsei wa STEP!” on April 20, 2016.

Recently, C-ute has been pursuing a more mature sound. Their past few singles had slower-paced songs with emotional singing and relevant lyrics. Their lyrics did not always describe the tribulations of falling in love or being broken-hearted, but focused more on real-world issues such as office life, giving thanks to those around you, and the troublesome road that people take to achieve their dreams. This single is no different as the songs focus on unique themes such as war, adulthood and routine life.

Although the songs in this single are slower-paced, (and I am not a ballad-loving person) I really like this single. C-ute took these mature themes and mixed them with unique song and video concepts. The group sets themselves apart from other Hello Project groups not only by age, but through music as well. Read the rest of this entry

30 Day Idol Challenge (Day 24)

Day 24: Idol that is not one of your favourite but that you think is really good?

Mai isn’t my favourite member. She doesn’t appeal to me as much as the other members and seems to have a constant expression on her face sometimes. But I must admit for her young age she is really talented in performing. Since her debut, her dancing and variety show skills have improved. So has her singing- even though there is still that slightly annoying nasal sound to it.

Alphabet Challenge: P



Piggy Dolls

This group of women is an inspirational one. Despite their size and the constant quirks from others about their weight, they continue doing what they love and they’re very good at it. Although I am not a huge fan of them or their type of music, I still enjoy their music when I can. Their voices are powerful and rich; such vocals are rare in the present industry. Though they lost a lot of weight their vocal skills haven’t wavered. I continue to support this group it’s a pity that they aren’t well known.


Petitmoni V


This is a revival group of the original Petitmoni consisting of C-ute’s Mai and Saki and soloist Mano Erina. This isn’t my favourite group but it isn’t my least favourite either. To me, it just seems that Tsunku took three random members and placed them in one group for variation. Their songs seem childish and don’t appeal to me at all.

Sekaiichi Happy na Onna no Ko Review

This song is definitely a “mind-raper”. It sticks in your head for days and every time you thought you got rid of it, it comes back again.  The name fits the song was it has a happy beat and a colorful PV.


The clothing seen in the profile pictures are not seen in the PV.

Each member wears their concert colour (i.e. the colours they wear most often in concerts) in the PV. Each of them wears dresses making them look like large dolls.

Yajima Maimi

Maimi’s colour is red.  In the official picture she wears all-white with a blouse, short pants and heels. In the PV, she wore light red dress under a red shrug and a red fedora. Her hair is simply down in both pictures but is curlier in the PV.

Nakajima Saki

In the PV, Saki wears a blue dress with a blue shrug. Her hair is styled in one and is accented with a blue bow.

Suzuki Airi

Airi’s official picture is slightly different from the others as her pants are a different color and has a design. Her shoes are also differing from the others. Airi wears a pink shrug over a light pink dress. Her hair is curly and is accented with a pink hair piece.

Okai Chisato

Even my bias of the group can pull off my least favourite colour as she too wears a green dress and matching shrug which is accented with a green cowboy hat. I’ll also like to point out the cute hairstyle she wears in the official picture which makes her burst out of the white background.

Hagiwara Mai

Like all the other members Mai wears a dress and shrug in her official colour, yellow. She also has a yellow bow to accent her outfit. In the official picture, Mai looks very cute with her little pigtails and stance.


There seemed to be two main sets for this video- one where each member is in a box full of furniture and accessories of their official colour and another is where each member is with books of their official colour.

The video

The video impressed me and came out better than expected. The use of their official colors in the video was a great idea. Their happiness was seen throughout the video and entwined greatly with the energetic energy of the members and the song. There were three main close ups. These were where the girls sat together in front of their boxes, in their boxes and laying down with books surrounding them.

The dance looked a bit strange and awkward on my part. A lot of thought was put into it with the numerous leg and arm movements but it was not enough making the dance look all too simple which didn’t challenge the girls’ true talents. I even saw that they inserted the all-famous American dance move, “The Sprinkler”.

Another aspect of the video that interested me was when the girls pushed down the books of their official colors each creating a letter to spell out the word, “HAPPY” the laying down beside it. This was a very innovative idea.


Maimi: You would think that her deep vocals wouldn’t sound good in such an upbeat song but she has proved me wrong as her deep voice made a positive contribution to the song. I wish that she could have shown her dancing skills in this video.

Saki: She looked very adorable all dressed in blue. I realised that she always gets paired with or share lines with Mai. This single was no different but she did put the “HAPPY” point across.

Airi: We all understand that Airi is an exceptional singer so her singing doesn’t have to be questioned or commented on. All I have to say is that I was less annoyed with her after this PV (LOL).

Chisato:  Chissa, my bias, of course, sang the song quite well. If she only looked happier it would have been near flawless.

Mai: Mai fulfilled her role as the youngest member and in my opinion looked the cutest. Her nasal vocals blended in well with the instrumental.

In conclusion, I really loved this upbeat song though there were minor setbacks. The line distribution was fair due to the small number of members. I look forward to seeing them perform this song and hopefully they can put the same energy seen in the video when they perform it.

Rating: ☆☆☆☆ (4 Stars)


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